Income Sources for Songwriters
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By Frank Imani Jamal
The average person is aware
that songwriters receive money for their work once it
becomes part of a CD and sells, but most people do not
realize that these sales comprise only a fraction of the money a
songwriter receives.
Songwriters receive, as just mentioned, income in the form of
“royalties” when their song is sold as part of an artist’s CD. These
royalties are sometimes referred to as “mechanical royalties”, which
derives its name from the mechanical license agreement which is
required under current copyright law to allow a writer’s creation to
appear on someone else’s record. Current law dictates that 8.75 cents
be paid to the copyright holder for every copy of the creator’s song
contained on the CD. Most people are aware of this particular
payment because of all the media attention given to “gold” and
“platinum”records which sell millions of copies and make stars of the
artists performing them.
Songwriters also receive money
from the airing and broadcast of their material
through radio stations around the globe. These payments are
called “performance royalties” and are paid to writers for each and
every time their song is broadcast. Performing rights organizations
like ASCAP (www.ascap.com), BMI (www.bmi.com) and SESAC
(www.sesac.com)
were established to help members accurately monitor
the usage of their material. These companies charge radio
broadcasters a yearly fee in the form of a “license” which allows these
stations to broadcast the material. Furthermore, ASCAP, BMI, and
SESAC monitor how accurately these stations use their member’s
material through data provided by the stations including log sheets and
program listings. To further ensure the accuracy of such data, the
performing rights organizations conduct random samplings of the
stations and cross- check data with other organizations who track
broadcasters for various reasons, such as Nielsen and Arbitron which
gather information that indicates how many people are listening to a
particular station.
Concert arenas, nightclubs,
shopping malls, and skating rinks are among the many
other places that contribute to a songwriter’s bank
account due to their having to obtain a license from ASCAP, BMI, and
SESAC to play music publicly. These venues are charged a fee based
on many factors, including how often live or pre-recorded music is
performed, and the seating capacity of the facility (e.g nightclub,
concert hall, stadium, etc.).
Another source of income comes from songwriters licensing their
music for use in movies, CD-ROMS, TV shows, video games, and web
sites. This music is used by producers and developers of these media
through what is called a “synchronization “ license. This license,
unlike the compulsory mechanical license, is one whose price is open
for negotiation, meaning the songwriter--usually through his or her
publishing company--charges whatever price they can get. Songwriters
have found a gold rush of sorts in recent days thanks to commercial
advertisers using their compositions in regional and national ads.
Movie soundtracks which contain nostalgia-laden tunes run a close
second in terms of money-making abilities under synchronization
rights.
Thanks to the recent fad of karaoke bars, songwriters have found
another income bearing medium. Karaoke bars allow the average
person to sing along with hits recorded by their favorite stars. The
CDs these songs are contained on as well as the clubs that they are
played through all must be legally sanctioned by the respective owners
of the material before they can use the material--a process that
involves a licensing fee.
Print music sales comprise still another avenue for songwriters to earn
money. Print music is usually done by way of a publishing house
sub-contracting with a sheet music publisher (Hal Leonard Publishing
is one of the largest in the US) to produce printed versions of their
songs. These printed versions find their way into the homes of
consumers who want to practice material of their favorite artists, or
with schools, colleges, and universities who buy the notated
arrangements for instructional purposes of their marching and jazz
bands; choral groups; and stage plays. Sheet music of current hit songs
is also included in the packet of material amateur musicians receive
when they purchase their first instrument, thereby creating even more
money for the songwriter.
Composers of music also have to thank the ever-present cell-phone as
contributing to their healthy bottom line. Consumers purchase ring
tones--small snippets of a pre-recorded songs, usually by a hit
artist like Beyonce or Jay-Z--so that when their phone
rings, it will play that snippet instead of the
customary ring. This practice has become so
popular--and so profitable--that BILLBOARD magazine announced
that they will soon begin listing a chart of the top-selling ringtones.
Finally, another source of revenue for songwriters includes foreign
sales of their songs and sheet music. Whenever a song becomes
a hit in the US, it is a good bet that it can
or will become a hit in some other market such as in
the Caribbean, Africa, or Europe. The many nations
that comprise these regions account for a huge piece of the
songwriting revenue stream since every way that the song was utilized
or exploited domestically can now be replicated there: print sales;
synchronization rights; public performance rights; and mechanical
licenses. Due to all these money-producing
opportunities, songwriting has been called--and
rightfully so--the most profitable end of the
entertainment industry. Now go out and get your profits.
Can A Songwriter Really
Make Money?
The music industry news
article below provides an insight to the amount of money being made by
successful songwriters. The news article states Bug Music, Inc an independent
music publisher has been issued a line of credit in the amount of two hundred
million dollars and can raise the credit line to two hundred fifty million
dollars, if needed.
In today's credit market, large banks do not issue loans in those amounts
without doing in depth research. Clearly, they believe there are vast sums of
money to be made in the music publishing business. Music publishers normally
receive 50% of royalties earned by the songs in their catalog. The other 50%
goes to the writers of the songs earning those royalties.
Read the news article and answer the question. "Can people really make money
writing songs?" After you've answered that question, ask yourself if you have
enough talent to get a slice of that huge pie. But, talent alone isn't enough.
The world is full of highly talented losers. Talent is only a key which unlocks
the door. Persistence and determination are required to push it open. Success is
not easily acquired, in anything. The larger the reward the more persistence and
determination will be required to attain it.
Successful songwriters are earning tens of millions of dollars. Please notice, I
did not say talented songwriters. I choose my words carefully, just as you do
when writing a song. Most talented people give up and quit. They make excuses.
They accept defeat. Successful people have all three. They have talent,
persistence, and determination.
Bug Music Secures New $200 Million
Credit Facility Led By JP Morgan
Bug Music, Inc., one of the world's largest independent music publishers, has
secured a new $200,000,000 credit facility, which can be increased to
$250,000,000. The facility, priced at the London interbank offered rate (Libor)
plus 2.50%, was led by investment bank JP Morgan, it was announced today by Bug
Music CEO John Rudolph.
"Our sound business fundamentals and practices continue to be rewarded as
reflected by the facility size and attractive rate, in spite of a very difficult
credit market. The significant upsizing of our credit facility will enable Bug
Music to continue to have the financial resources to pursue acquisition
opportunities and will enable us to continue to grow the company effectively,"
stated Rudolph.
Rudolph added, "Jason Somerville and the JP Morgan's team in the Entertainment
Industries Group are a great partner and have again demonstrated their ability
to deliver. In the past two years, our competitors were often overly aggressive
in their M&A activities whereas we were viewed as conservative. Now this
discipline is paying off and is evidenced by JP Morgan and eight other sponsor
banks joining the facility. Bug Music is a rapidly growing, highly profitable
publisher with great prospects for continued growth."
Thomas McGrath, Bug Music's Chairman, noted, "Bug Music continues to show "best
in class" management and profitable growth through its M&A activity and its
creative collaborations with its valued writers. With a music library of more
than 250,000 copyrights, and offices now in seven cities across the US and
Europe, Bug Music has emerged as the largest, most important independent music
publisher dedicated to building a business for the long-term. We are excited to
be a part of this great growth story in music publishing and look forward to
continuing our long-term partnership."
Bug Music's recent activity has begun to redefine the nature of the traditional
publishing company, by creating unique and innovative deals that allow for more
creative collaboration beyond administration. The company's most recent deals
have included the signing of Kara DioGuardi, American Idol's newest judge and
one of the industry's hottest and most sought-after songwriter and producer; the
acquisition of DioGuardi's vast catalog of hits by such artists as Christina
Aguilera, Jonas Brothers, and Celine Dion; an equity stake and partnership
agreement with Arthouse Entertainment; the acquisition of music production
leader Selectracks; and the acquisition of Iggy Pop's catalog.
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